PROJECTS
Traverse Solar
CHALLENGE
Position a small startup team to make a big impact.
Position a small, two-person team to have the marketing and business development presence of the industry's biggest innovators.
APPROACH
A modern brand package that equipped the two-person team to soar.
We built the Traverse Solar brand from the ground-up, starting with a modern, trustworthy logo that was a visual representation of the product technology. Since their differentiating factor was motion, we leveraged time-lapse video content and intuitive infographics to demonstrate the value of their innovative offering. The brand package equipped two-person Traverse Solar to build relationships with customers, distributors, suppliers, and investors for years to come.
OUTCOMES
Exclusive distribution partnership
with CBS Solar
200x increase
in website traffic
FEEDBACK
"With the launch of our new website and social media, our digital traffic grew 200x in the 3 months following. We grew direct sales, built a distribution network, and managed M&A relations with only our two founders and the unparalleled support of Montgomery Code."
- Kyle Jones, CTO